Gurugram: MakeMyTrip, India’s leading online travel company, today announced a strategic collaboration with OpenAI to deepen its AI travel planning capabilities and capture high-intent travel queries through conversational discovery.
As part of this collaboration, MakeMyTrip has integrated OpenAI’s APIs into its app experience to strengthen AI Travel Planning journeys.
The company is leveraging OpenAI’s APIs to power new AI features within its Myra interface, enabling travellers to seamlessly transition from conversational inspiration to confirmed bookings.
This move positions MakeMyTrip at the centre of AI-driven AI Travel Planning experiences.
The collaboration enhances MakeMyTrip’s ability to dynamically respond to evolving travel intent. By translating conversational queries into structured, transaction-ready options across flights, hotels, and ancillary services, the company is advancing its AI Travel Planning framework.
The initiative marks a shift from passive search visibility to active participation in AI-led discovery, enabling conversational intent to convert into bookable outcomes.
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AI Travel Planning: From Inspiration, Discovery to Search, Booking, Post-Sales Support
Rajesh Magow, Co-Founder and Group CEO, MakeMyTrip, said, “Our collaboration with OpenAI ensures that when travellers start their journey through conversation, MakeMyTrip becomes a seamless extension of that discovery process.
When AI is anchored in MakeMyTrip’s proprietary travel data and deeply integrated into the marketplace, it moves beyond inspiration to deliver personalised, bookable outcomes at scale. This is about transforming curiosity into confident decisions.”
Oliver Jay, Managing Director, International, OpenAI, said, “MakeMyTrip is using OpenAI’s APIs to make travel planning feel less like filtering and more like a conversation, with recommendations and itineraries that reflect what a traveler actually wants.
Advanced AI is not just about enterprises and how they use it internally, but how they can also transform their consumers’ experience and engagement with the platform.”
MakeMyTrip has been investing in artificial intelligence and machine learning for several years, embedding intelligence across the entire travel lifecycle.
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From inspiration and discovery to search, booking, and post-sales support, AI is integrated at every stage to strengthen AI Travel Planning capabilities.
These proprietary models, built on large language architectures and enriched travel-intent data, power solutions such as Myra, the company’s GenAI Trip Planning Assistant.
Myra currently facilitates over 50,000 conversations daily across multiple languages, including Bengali, Hindi, Kannada, Malayalam, Marathi, Tamil, Telugu, and English.
As part of MakeMyTrip’s broader AI Travel Planning push, vernacular voice capabilities are expanding access to users beyond metros.
Over 45% of queries originate from Tier-2 and smaller cities, with voice-led interactions significantly higher in non-metros, highlighting the growing adoption of conversational AI in travel discovery.
The collaboration with OpenAI further strengthens MakeMyTrip’s AI-first roadmap, reinforcing its focus on conversational commerce, structured travel discovery, and personalised, transaction-ready outcomes through advanced AI Travel Planning systems.
